The sports betting and iGaming industry continued its meteoric rise in 2024, marked by groundbreaking developments, regulatory milestones, and innovative trends that reshaped the landscape. Here, we dive into the most significant stories that defined the year.
U.S. Market Expansion: New States Join the Action
The U.S. sports betting market saw exponential growth in 2024 as several states legalized sports wagering and
Sports Betting iGaming. Key states like California and Texas finally
overcame legislative hurdles, marking monumental shifts in the industry.
- California: After years of contentious debates between tribal casinos, card rooms, and state lawmakers, California launched its sports betting and iGaming operations in the summer of 2024. The state’s entry brought millions of new users into the market, making it one of the most lucrative states for operators.